Social Media Know-How Quiz: Brand Awareness

Is Your Social Media Marketing Strategy Boosting Brand Awareness Like a Boss for Your SMB?
Hey there, savvy business owner! Let’s put your social media marketing strategy to the test and see if it’s truly optimized for brand awareness. Answer these 7 questions to find out if your strategy is on point or if it needs a little love and attention.
What’s the primary goal of your social media marketing strategy?
  1. Building brand awareness
  2. Driving website traffic
  3. Generating leads and conversions
  4. Engaging with customers


How often do you post content on your social media channels?
  1. Rarely or never
  2. Occasionally
  3. Consistently
  4. Multiple times per day


Which type of content do you share the most?
  1. Promotional content
  2. Educational content
  3. Entertaining content
  4. A mix of all types


How often do you use branded visuals (colors, logo, etc.) in your social media content?
  1. Rarely or never
  2. Sometimes
  3. Most of the time
  4. Always


How do you engage with your followers on social media?
  1. Rarely or never
  2. Occasionally
  3. Frequently
  4. All the time


Do you collaborate with influencers or other businesses to expand your reach?
  1. No
  2. Rarely
  3. Sometimes
  4. Frequently


How do you measure the success of your brand awareness efforts on social media?
  1. Follower growth
  2. Engagement rate
  3. Impressions and reach
  4. A combination of all metrics
Score your results: For each question, give yourself:

1 point for answer A

2 points for answer B

3 points for answer C

4 points for answer D

Total your points and check your results below:

7-14 points: Brand awareness beginner

Your social media strategy could use some sprucing up to boost brand awareness. It’s time to set clear goals, refine your posting schedule, and focus on engaging content.

15-22 points: Gaining traction, but more to be done

You’re on the right track, but there’s room for improvement. Take a closer look at your content, visuals, and engagement strategies to level up your social media marketing game.

23-28 points: Almost a brand awareness boss, keep going!

You’re doing a great job, but there’s always room to grow. Keep refining your strategy, testing new ideas, and tracking those all-important metrics to maximize brand awareness.

29-32 points: Social media brand awareness superstar!

Congratulations! Your social media strategy is firing on all cylinders and boosting brand awareness like a boss. Keep up the fantastic work and never stop optimizing.

Ready to embark on the marketing adventure of a lifetime?

Contact us today and let’s create some fireworks!

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